There are lots of social media sites with each having different formats, visuals, and means of communicating with followers. To explain how to keep your followers engaged on each individual site would be impossible, but here are 7 ways that should cover most of them, especially the most popular ones.
#1 Post Regularly With News and Comments
Failing to do this means your followers will think you are disinterested in them, and they will soon go elsewhere. An active social media presence with updates appearing regularly will have followers checking your pages or profile every time they log in. More importantly it will encourage them to share your posts which can increase your follower numbers significantly.
#2 Mix It Up
On sites which enable you to use content other than text, take advantage of this. Posting videos, graphics, memes and audio are great ways to keep your followers interested in your posts and keen to share them with their friends.
#3 Answer Questions Quickly
This is a very good way of letting your followers see you are active and more importantly interested in helping them. Often a question will be answered by you which could turn a potential customer into an actual one.